On Marketing

 

Why should you bother with marketing?

Because if you don’t, you will not only forget who-what-and-where your market is, you will forget what your product or service is too.

That’s because you are so familiar with your business and your market that you don’t notice the details and interest slipping away.

Marketing is what keeps it all alive, interesting, fun and productive. Give it the time and attention it deserves.